Ashish Sidana, Director of Isaraya, brings over two decades of experience in the handloom and textile sector, enriched through years of expertise and deep market understanding. He brings new experience, innovative ideas, and a forward-looking vision to the brand. Under his strategic leadership and sharp market insights, Isaraya has entered a strong phase of growth and development.
Established in 2019, Ashish Sidana began Isaraya with a single store in Delhi/NCR, laying the foundation for what would become a trusted and admired name in ethnic fashion, premium collectibles, and lifestyle products. At Isaraya, we are rare traders and provide the best quality of products.
Our collection includes premium fabrics such as silk, cotton, chiffon, georgette, woollen, and crepe, ensuring unmatched quality and comfort. We are committed to providing excellent customer service and complete satisfaction across every interaction.
Today, Isaraya stands as a symbol of product quality, fair pricing, elegance, and authenticity. The brand blends traditional craftsmanship with contemporary style, offering timeless collections that appeal to modern India.
Our motive is simple — to reach every Indian household and ensure that our products find a special place in their lifestyle.
In addition to ethnic fashion, Isaraya also deals in:
1. Premium Watches
2. Hindu Idols & Spiritual Artefacts
3. Jewelry
4. Antique & Traditional Collections
Bringing together heritage, design, and trust, Isaraya continues to grow as a brand that celebrates India’s culture with modern sophistication.
Secured Data and Information
Customer service driven by customer-first ideology Timings: 10.00 A.M. - 6.00 P.M.
Pay from anywhere in India
